01MadSongs
Custom E-Commerce / AudioA custom-song studio storefront rebuilt around clarity of offer, emotional storytelling and a frictionless order flow.
Selected work
Every case study describes the challenge, the strategy and what changed, without invented numbers.
01A custom-song studio storefront rebuilt around clarity of offer, emotional storytelling and a frictionless order flow.
02An RV lifestyle marketplace organized around how travelers actually shop — with search visibility built into the structure.
03A pet supplies storefront built to feel warm, clear and trustworthy — guiding pet owners from everyday essentials to the right product with ease.
04A natural skincare storefront built around a single hero product — calm, ingredient-led and designed to build trust before the first purchase.
05A considered apparel label given a storefront that lets the garments lead — quiet layouts, disciplined type and a collection structure built for browsing.
06A skincare range restructured around routines rather than individual products — turning single-item browsers into regimen buyers.
07A home goods store re-composed for room-first shopping, with larger imagery and a collection logic that mirrors how people furnish.
08A jewelry studio storefront where scale, material and provenance are communicated precisely — because jewelry customers buy details.
09A specialty coffee roaster's storefront rebuilt around subscription clarity — the recurring purchase is the business, so the flows treat it that way.
10A performance activewear brand with a storefront tuned for speed — because a slow store loses the customer before the first scroll.
11A lifestyle brand storefront composed like a magazine — seasonal edits, considered pacing and search structure underneath.
12A botanical wellness range given product pages that educate honestly — clear claims, clear usage, clear expectations.
13A men's accessories brand rebuilt around utility — durable goods presented with the confidence of things made to last.
14A home textiles label with collections restructured for gifting and seasonal intent, supported by search and retention foundations.
15A multi-label fashion collective given one storefront that honors each label's identity while behaving as a single considered store.
Real client reviews
Unedited reviews captured straight from my profiles.



























